A Chicago designer curating a creative online community for entrepreneurs to grow their business confidently.

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I'm Alex


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The Business Planner

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Browse our collection of premade logos, social media templates, and helpful business workbooks. 

Baby Cook’s Nursery Reveal

I am so excited to finally share baby Cook’s nursery with you all. We went with a whimsical woodlands theme because both Matt and I love the outdoors. The nursery used to be Matt’s office and since he is a big hunter (I am not) he had a lot of deer mounts in the room, so I thought it would be fitting to continue that theme but in a more baby-friendly way. I brought in light up trees we had at our wedding and found the cutest deer head to hang on the wall. My focus for the room was making it warm and cozy so one of the biggest items we invested in was the big, comfy glider chair. I have a feeling I will be taking many naps in that chair. We are so excited to meet this little lady, let the countdown begin!

Shelves  |  Baskets Dresser Knobs  |  Rainbow Toy  |  Wooden Deer Toy  |  Dresser

| Be Kind Sign  |  Hamper  |  Gold Table Lamp  |  Hatch Baby Night Light

Mirror  |  Changing Pad  |  Rug  |  Basket  |   Crib


Fawn rockerFox pillow

Deer photo Love you more sign  |  Diffuser  |  Wooden hanger  |  Glider Floating bookshelves  |  Deer head

- Craft a business vision
- Define your ideal audience
- Figure out your brand personality
- Pick your most valuable brand elements
- Strategically pick your brand colors
- Learn about the different style of fonts
- Gain confidence in your business plan

The  Plan for Your Brand



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Define the purpose of your business and who your serve so you can purposefully craft a brand you are confident to grow with.

I'm Alex, your lead designer and creative director. I have been working in the creative business for the past 10 years, loving every minute of it. I fill my work with modern typography, lots of white space, and trendy color schemes. When I'm not hunched over my Mac you can find me at the dog park with my dog Oakley, or trying a new restaurant with friends.